Showing posts with label Building a BRAND. Show all posts
Showing posts with label Building a BRAND. Show all posts

Friday, May 17, 2013

Entrepreneur Diaries: VISION is your Perfect Mate ;)

Today’s a light in thought day!

I just realised I had a brand new answer to the “why is someone like you still single?”

Smart Mind says: “Oh just tell them that you’re married to your Vision and that you now have two children, Intertainment & Foundation. That your Vision supports you and your children are still too young for you to have an Extra Marital Affair!

 

The one major lesson you learn as an entrepreneur, especially in the first TRIMESTER ( the first 3 years are the most volatile years) is that the more you become the brand, the brand grows through you and with you. It is a transformational experience both in the way you perceive and how you perceive life in general and work in particular.

A wonderful metaphor for raising your thought to HOW AN ENTRERENEUR should THINK, is to METAPHORICALLY transform your VISION into a LIFE PARTNER, someone you LIVE with 24/7 and may not always agree with or have great success with, yet, appreciate and learn from and learn to live with, over a period of time.

That one moment, when an VISION becomes central to you and you can’t do without it or get cold feet when you need to take action… well that is the moment you make the ultimate commitment, you either MARRY the VISION or ditch it. Divorces in real life, now seem like a sign, that there is a larger community of us who are “relationship claustrophobic” something I realised about myself late last year, and decided to REMEDY with intent in 2013. Fascinated, I am at HOW, one decision to CLEAR the block, has really filtered in many areas of my life. IF ALL OF LIFE IS CO-INSPIRED AND DESTINED, we are called to perspective changes in ALL AREAS OF OUR LIVES.

The Vision creates new relationships, you network, you share, you begin a life together. There is usually not a thought, word or deed, that doesn’t have a connect with your vision. CAUTION: This is the time, when people think you’ve lost your marbles or sold them to the “kabadiwala”, they snigger, they will tell you that you’re dreaming, the world is not a safe place to dream, they want to know how you are really securing yourself financially the most famous question “what is your revenue model”. Everyone, knows your vision, ONLY and ONLY by words, they haven’t met or seen it YET! There are always more reasons to ditch a VISION if you don’t feel like it will give you RESULTS/OUTCOMES/REVENUE and above all, SECURITY! When all of the deterrents haven’t made you change your mind, you are finally and truly committed… and you begin to CREATE with your VISION and that is when the real TRYST with destiny begins! The longer the courtship with vision, the more settled the emotions are… you’ve hated, dated, had your tantrums, been jealous, felt insecure and then comes the BIG MOMENT… Then comes the thrill, you speak, you romance, you make love to the vision, till you begin to feel and know the vision, like it was another person… and ideas are born!

This is the beginning of PARENTHOOD: Vision + You = Ideas

Ideas are like pregnancies, it takes 40 weeks of gestation, then again, there are premature ideas, miscarriages, abortions, surrogacies, 8 month scares and hormonal changes, mood swings, bloating, swollen feet… oh well, this is starting to read like a pregnancy manual! Then again, the truth is, you go through phenomenal changes, when an idea is set to become an identity, in entrepreneurial terms… well, team, revenue, funds, marketing, sales, social media, pr, advertising, engagement, planning and saving up and scrounging! Every tiny detail is felt both emotionally and physically. The fun part is all the ADVICE simply walks in and tears your PLANNING apart, more than enjoying the process, you get bogged down by “CAUTION ALERTS”, so you keep trying to figure out WHAT CAN GO WRONG and WHAT YOU NEED TO DO “IF” it does! You always know, that if the baby is healthy and handsome/pretty, the whole lot of people will love adore and want to adopt it. YOU also figure out, that if anything does go wrong, well, you’ll be the centre of a “pity parade”. It is this moment that you CHOOSE to focus on all the things YOU need to be so that when the IDEA matures and grows into an IDENTITY, the IDENTITY is strong enough to HOLD ITSELF and make you a proud parent.

I must also add here, that as an ENTREPRENEUR in the making, this is the most CRUCIAL PERIOD, everyone expects you to DELIVER and yet, no one can actually experience, what you’re feeling or how you’re dealing with the journey. Everyone, will walk in and congratulate you… they’ll ask questions, expect answers, tell you what you’re doing wrong. Everyone also feels free to recommend doctors and therapies and food and reading material and classes and loads of other “must do”, this is the most stress inducing time for an idea. You tend to get irritable and impatient and the only support you will ever really need though, is in the relationship with your VISION. The ONE most important relationship that gets SEALED is really the relationship with your VISION. When the time comes closer, your vision is the first co-owner, co-creator and co-energy. Your VISION needs you more now, since, the idea, is part of the both of you!

40 weeks is what it takes… and in these 40 weeks, you grow with your idea and feel the idea and breathe the idea and learn to GO WITH THE FLOW of the moment. Whether MALE or FEMALE, these 40 weeks are a given, if you have to GROW your RELATIONSHIP into a LIFE EVENT… a CHILD and GRADUATE from IDEA to REALITY or COUPLE to FAMILY or INDIVIDUALS to PARENTS. This is the time really when you grow from and INTERN to an ENTREPRENUR, a husband to a Daddy or from a wife to a Mother.

Most times, we get so bogged down by the MUST DO’s that we often don’t take time to enjoy the journey! When I look back at the last 3 years of being a parent METAPHORICALLY I am filled with a certain sense of divine intervention of the key “things that happened along the way”

  • I courted the VISION of “I wasn’t created to do small things” since I was 17
  • Been through many relationships really… from Wizcraft, to Executive Access, to Radio City, to Showtime, a flirtation with Freelancing, and got back to Showtime, then Times of India 360 degrees before I got a surprise promotion to Mumbai with Radio Mirchi! Every relationship taught me to love what I did and learn about what I wanted. The vision wasn’t LOUD, it was just there, lurking, waiting for me to choose to COMMIT. The kind of partner that loves you enough to let you know they will always be around till you CHOOSE them above all else!
  • In 2009, I started feeling like I was missing something vital in all my communication I was alone, working everyday towards someone else’s vision. I quit worrying about the future and married my VISION. To take this big step I quit life like I knew it. My VISION promised me everything I ever wanted… a family, friends, feelings and a future. The PROPSAL was simple “hi I am DeePositive, will you MARRY ME!” I said “YES” and the life changes began!
  • In Jan 2010: 27th Jan 2010, I quit my relationship with “radio mirchi” and committed to the DeePositive Vision. 27th was the day I returned to Delhi with the DeePositive Vision, in November the same year, our first idea was born, Intertainment! Strangely it took 40 weeks for me to finally Announce the Birth of DeePositive Intertainment on the 15th of November 2010. ( will need another post to tell you about all that happened ; ) ) The thoughts fears, the stress, distress, changes, advice and shattered state of being. The day Intertainment was registered, was when I formally became a Mother for the first time… glad I has my little sister… Prema Evelyn to HELP me consolidate my RELATIONSHIP with VISION and our IDEA into a reality! That was the day I graduated into what I know now as the term ENTREPRENEUR! The first three months of Intertainment were filled with Congratulatory moments of pure joy… by the time Intertainment was 5 months old, my baby had created a ripple… prodigy for a new born… international clients, international events and well a whole lot of national clients and glory. Intertainment walked strong! The experience so wonderful that VISION decided it was time for the NEXT leap in creating and we decided to have a second one, soon, so that the elder one, doesn’t get all lonely, also, before we completely indulged in stressing one IDEA into being all WE knew we were meant to be! It is a “parent patent” to stress themselves planning the child’s future from the very onset, we however, wanted to parent in a very different style, we knew, we needed more ideas to divert our attention from stressing Intertainment to be our only purpose. And that is when WE took the decision to create another idea, with a more global intent and we chose to create of GRATITUDE, the force that brought us together.
  • Feb 2011, an idea called “Santa workshop” became our second idea that needed to breathe and Gratitude became our intent for the growth of this idea. This time around, courtesy Intertainment and our experiences, it was a more confident and knowing journey of 40 weeks and we knew, that Santa Workshop would only be the beginning, This second idea, we were co-inspiring and co-creating was meant to be more global, universal, more potent, reach more people, change lives, change perspective and create experiences. The 40 weeks that followed our decision, well, we nurtured ourselves, spent quality experiences trying what it would feel like, to expand Gratitude into an identity and how these experiences will change the world as we knew it. Our world and the world we lived in, how both would overflow with Gratitude and create again, from Gratitude itself.
  • 16th November of 2011, DeePositive Foundation was born, proud parents with a wonderful team of God Parents Ashok Singh and Prema Evelyn D’Cruz, our first dedication to Gratitude, “Santa workshop” which we dedicated to Gratitude on the 18th of November and a brand new vision of Gratitude was born, today 18 months later, Santa Workshop is a an overflowing gift of gratitude to us and to those who connect with it. Foundation has created powerful experiences and continues to create through us. Now 18months old and yet, has grown to be known by its own name. Created ripples with Santa Workshop, G.I.V.E, GOLD, L.I.V.E and now with the Intern to Entrepreneur Programme, Foundation has become an identity with its own VISION… and the courtship with Gratitude has become the NEW US!
  • DeePositive Vision is Gratitude and a brand new journey has begun, I graduated from an Entrepreneur to a Visionary, just watching my Foundation chart its own path and live out another vision.

oh… this post has filled me with awe… the metaphor… so perfect… As I looked back at how far we’ve reached, Dedicated Enthusiastic Empowered and Positive vision has been a perfect SOULMATE, a LIFE PARTNER without compare! And silly me, I was getting all worked up about being 36 and single! A perspective like this can TRANSFORM into a PERFECT FAIRYTALE, a happy ever after! *sigh*

Wednesday, October 24, 2012

Dear Observations… You drive me COCKtale!!

I need to exhale… to smile free… and yet, the thoughts and people that occupy my mind… and PRIME time on television, have crept into my mind space and filled it with… ENTERTAINMENT… that is CONFUSING… COCKtales and MOCKtales, that distract us from the IMMEDIATE need of our time!!

News channels are giving the GEC’s a run for their viewership… and our politicians… well would all be BRILLIANT for BOLLYWOOD!! Creatively Speaking… we should have BIGG BOSS in the PARLIAMENT… and personally I’d still like SALMAN to ANCHOR… a ONE WEEK … edited version for GENERAL ENTERTAINMENT!! Stand Up and Shout COMEDY at its WORST!! Nothing makes sense and everyone wants to be proved right!!

Our politicians and anti-politicians are both WALKING and TALKING “ATTACK”, when will they ever have the time to deal with the NEEDS of the CITIZEN! Could it be that we CITIZENS need to get up stand up and run this country like a “co-operative”? Lets all come together on a common platform… and simply do what needs to get done… I guess, it will distract us from having to spend QUALITY time… worry about ALL THAT IS NOT BEING DONE!!

Children speak “adult” and we think it is “acceptable”… are we too spineless as adults to speak up for ourselves and break the mould of cowardice… it is far easier to TALK the TALK… we all know and have heard. Then again, have we ever thought through? The most powerful CHANGE AGENTS are really experiences… and so, we need to talk more about OUR OWN EXPERIENCES. We are filled with EMOTIONS and WORDS and JUDGMENTS passed ON!!

I’ve been watching Sidhu on BIGG BOSS… it doesn’t take long to fall from GRACE… it is very important that your actions affirm your preaching. Just imagine, had the great religious figures, we follow, every lived contradictory lives? Would we consider them? It is an important part of life to AFFIRM with experiment and practice of the results. I so, wish, someone could whisper in his ears… and tell him… that he is changing his image… with his words and his actions… he’s promoting

DON’T LISTEN: if it is about you. YOU are always right

DON’T LOOK: at your own actions, keep a tab on others

DON’T SAY: anything that “compromises” your dignity… yet, it is OKAY to allow others to feel inferior

Oh Dear Mr. Kejriwal, I am impressed by your CLEAN INDIA drive… YOU must remember, that you cannot clean up by throwing garbage… you will not get India’s vote, just because you dig graves for others… remember… when you dig holes… you are likely to slip right into them sometime. It is important to “get out of the box” in your methodology and find more “co-dependent” ways to deal with the same issues. I am not sure, if the DIGGING graves is the best way… you have a whole bunch of Indians who support you… it is imperative that you CHOOSE your MO wisely… train more people… to STAND UP FOR WHAT IS RIGHT!! Fill the empty spaces with more empowered YOUTH.

We keep RUNNING the invisible race… filled with PEOPLE ahead of us and we prep ourselves by looking back at WHO we are ahead of… in the long RUN… which spans over many life times ahead… does anyone truly finish the RACE? The effects of HOW we conduct our lives… is the FOUNDATION of what many generations are YET to even SAMPLE. Are we OKAY with what we’re going to PASS ON? It is time to STOP long enough to THINK about the generations to come… and what we would like them to KNOW about OUR TIMES, OUR CULTURE, OUR TRIUMPHS… it is time to stop RUNNING… and start BUILDING the FUTURE… we ARE THE FOUNDATION on which the FUTURE IS BUILT!

Life is simple… why complicate it!

Monday, November 28, 2011

Ho Ho Ho… Santa Workshop!!

On our happy first… at DeePositive Intertainment we’d like to introduce you to another happy first…

Our First IPR at DeePositive “Santa Workshop”

santasWorkshop_logo

…And OUR first expansion into creating a more Gratitude filled DeePositive experience DeePositive Foundation!!

365 days of being DeePositive is a reason to celebrate Gratitude in a grand way!! A thought born in 2009, became what we now know as DeePositive Intertainment in 2010!!

We needed to make this day special… and so, we’re choosing this day to ANNOUNCE… “Santa Workshop” a DeePositive initiative to spread the joy of RECEIVING!!

Our intention is to, RECEIVE 1,00,000 gifts from the people who can GIVE to 1,00,000 people around Delhi NCR who will be SURPRISED to RECEIVE a GIFT this Christmas!

A Diwali experiment confirmed our resolve, this year on diwali we took a drive around parts of South Delhi distributing crackers to street children and it brought us such immeasurable joy! We truly wished we have done this for many more, irrespective of age!! The expressions on their faces, were inspired and grateful for to them a BOX of crackers meant more than left over sweets! To a child, the excitement of crackers is what symbolizes the celebration of Diwali!!

So our gift to many children this year for Christmas… is a present from Santa… the Santa within us to the Santa they have only seen on billboards and in newspaper pictures! Santa Workshop is an idea, a tiny nudge in the direction of reviving the understanding that GIVING is RECEIVING!! J A ripple of Gratitude!!

A noble cause… YES!! With a memory that makes it even more special… a story of our own! As children brought up by a single parent, our childhood years were filled with longing to receive presents. The presents we ever wanted were simple… A packet of colours on Holi, for Diwali it was crackers and for Christmas… we would hope that Santa would leave us a present under our scrawny tree! I guess, just someone, a stranger… with a special PRESENT just for us… with our names on it! Now, 27 years later, as a brand, DeePositive has chosen this as our first STEP forward in our TERRIFIC TWO’s to being Dedicated to doing our bit to make it possible for others to RECEIVE a token of surprise on a day about RECEIVING!!

We feel that Christmas Giving needn’t be restricted to children… for at any age… there is a CHILD within who loves to get a present… so, we made a list of people who we’d like to share a token of appreciation and a surprise with…

Street Children, Orphans, Metro Station Staff working the Christmas Shift, Bus Drivers and Conductors on Santa’s City Route, Shelters for the homeless, People sweeping our streets, they do a thankless job!, Police personnel on the Santa’s City Route, Children of construction workers, Slum areas on Santa’s City Route, Old Age homes, Centres for the terminally ill… these we’ll confirm as we continue to build the list… and update you too!!

The Idea feels fantastic; we KNOW we would like to include anyone and everyone who extends an arm… to GIVE to be a part of a LARGE community of GIVERS!! We’re asking for little gifts that will make a large impact, when given TOGETHER!!

To make them feel warm: Gloves, Scarves, Shawls, Blankets, Caps

To make them smile: Toffees, Chocolates, Biscuits, Lollipops

To make them feel special: Just be a part of Santa Workshop! J

Here’s how we see Santa’s Workshop Unfold!

1st December to 18th December: Santa’s Elves on the job

18th December to 24th December: Gift Wrapping at Santa Workshop

25th December: Santa’s Day Out! Followed by an Elves lunch at Santa’s Workshop!

There are a infinite opportunities to expand and extend Santa Workshop to include you, your brand, your product and your team!! In making a difference in 2,00,000 lives in Delhi/NCR this year!

We look forward to you being part of the TERRIFIC TWO of being DeePositive

Love and Light!!

Deepanjali Rao/Evelyn D’Cruz

+917838199909/+917838199929

Team DeePositive

Tuesday, August 30, 2011

I fast… We Feast: Learning of the day about LACK!!

LACK OF

It is beautiful to keep learning with each day I continue to be a good RECEIVER!! I understand at a deeper level, that there is an INNER HEALING that is first brought to the surface through things I experience, during my day!! And as the healing is complete… the learning is revealed!!

Looks like, this journey is destined to do special things in my life… and the lives that IT CHOOSES to DRAW unto itself!! It is moving that every word, that is drawn into the initiative, is channeled with a purpose, far greater than just the word!! A new revealing about the ACTIVE reason why I feel LACK… and through GRATITUDE in the feasting, A new celebration of the variation of vibration and meaning, which I guess is the REASON why each of our experiences with the text draws our own UNIQUE experiences!!

Just feel the gratitude of the HINTS in status messages… that have TRIED to draw my attention at an earlier time!!! A deeper quest was on… that has brought me to this absolutely astounding MOMENT in time… as I write this… I am also listening to the EMPOWERING HYMN of SURRENDER to GOD’s divine abundance in my life “In His Time

I was scrolling down my profile… to find the status message… and here’s what all I found… yay!!

Gratitude Angels 34

So true for today!! While I wanted to FEAST in the ABUNDANT by birth, it came wrapped in feelings and situations WHERE LACK OF really stood taller than my feeling of ABUNDANCE!!!

Then again, I felt HURT, betrayed, sad, upset … CRAVING to WANT to FEEL GOOD!! I realised for once, the SOURCES for my feeling bad were PEOPLE, external SOURCES. WOW!! What an INSIGHT!!! Left me smiling, as I put the KNOW ALLOW ACCEPT MANIFEST into ACTION!! I ALLOWED all sources of LACK, ACCEPTED all sources of LACK!!

The MANIFESTED truth… that over the last couple of weeks, SOURCE has been guiding me, preparing me for this new lesson… and TODAY finally it is REVEALED, that GRATITUDE had drawn my attention to ABUNDANCE, but for me to really LIVE IT… I needed to KNOW the WHY IT WASN’T in Effect HAPPENING… RIGHT NOW… as I complete this post… I KNOW I AM HEALED OF MY LACK!! I have ALLOWED GOD’s LOVE to SHOW ME WHY… I have ACCEPTED the LESSON and released the BLOCKS!! All set to MANIFEST a new NOW for myself and ALL THAT IS!!

Gratitude Angels 30

I KNOW the WHY OF PEOPLE!! In Gratitude to ALL THAT IS for ALL THAT IS!! Gratitude Angels 32

Gratitude Angels 33

I ALLOW a new awareness a new direction!! Gratitude to ALL THAT IS for ALL THAT IS!!

Gratitude Angels 31

Gratitude Angels 35

I ACCEPT a new THOUGHT a New HEALING a New REVEALTION to fill my KNOWING!! In Gratitude to ALL THAT IS for ALL THAT IS!!

And CELEBRATE the HEALING as the MANIFESTED joy of my life!!

Here’s wishing you a brilliant new experience of your own with I Fast… We Feast!! To a more Dedicated Enthusiastic Empowered Positive Life!!!

Always in deep Gratitude to ALL THAT IS for ALL THAT IS!!

Write us your story if you have one of the I Fast… We Feast experience!! We’d love to feature it on the blog as well as on the page!! You can write to us on info@deepositive.com!!

Wednesday, March 2, 2011

A year of being DeePositive :))

When I decided a year ago that I did want to get into business, the business of creating memories, people call events, on my own. All I had was a thought…DeePositive… over a period of a year, the thought became the brand we now know as DeePositive Intertainment. A perfect example of thought become thing, really, and proof that THOUGHT DO BECOME THINGS Smile

I have had the power of Gratitude to ALL THAT IS for ALL THAT IS, reveal to me some truly powerful content that became the baby steps I could confidently walk on to getting to where my reality meets my dreamSmile

There have also been extremely powerful situations that have STOPPED me short and revealed to me how my faith can sometimes become so weak that my knees totter!! I have had the voice of my EGO compare my work to that of others and suddenly my world shrinks, I am thinking a million thoughts and each one of them brings me down and tries to hold me down, I can remember a few….

“Maybe I have less work!! x, y or z is doing so much better than I”,

“How well, he/she is doing!! In comparison I am not doing too well at all!!!”

“She writes so much better than I do, no one reads my posts or comments on my blog or for that matter, is active active on my facebook page as I would like them to be”.

“Damn… the bank balance is dwindling and there are still payments to be made, even if it is to myself”

“If I have been honest in my work with other’s, why is it, that I have people crawling and wanting to draw blood from my energy”

Just reading these lines of thought creates and intense feeling from within that isn’t making me feel the power of the DeePositive ME I chose consciously to be. Yet, these are some of the thoughts that I deal with each day of living the new life I’ve promised myself Smile

It is such a brilliant to KNOW that these are the thoughts that have helped me STOP in my tracks and take out QUIET time to RE-ENERGISE my DeePositive philosophy. On a lighter note… the moment I move away from Gratitude for the present moment, my powerful subconscious me finds a way to BRING ME STRAIGHT back to a good feeling place and begin again.

It has been an incredible life experience following my instincts ONE at a time… ALLOWING them to lead me ON. Often times, I come across as impulsive and unpredictable!! Winking smile Yet I know that it’s the ONLY way I am always ME!!! I can stay still enough to LISTEN now.. and when I stress… I KNOW I’ve been talking too much Open-mouthed smile

My secret wish is to share enough that each person I know may begin to radiate this same knowingness… with AWARENESS that every direction leads to your BEST INTEREST… in ACCORDANCE with ALLOWING!!!

Have a DeePositive Life… You’ll LOVE IT!!!